Marketing Career Conference 2018 2018-02-08T15:30:51+00:00

Cal Poly Marketing Career Conference

2018 Marketing Career Conference

The annual Marketing Career Conference is an intimate gathering of Cal Poly’s brightest and most ambitious marketing students and top companies. Hosted by AMA and Cal Poly’s marketing department, the MCC takes place this year on Friday, February 9 from 8:30AM to 2:00PM. Focusing on connecting students with greater learning opportunities, the MCC includes panel discussions on the ever-changing marketing field, a Pitch Competition displaying Cal Poly’s “Learn by Doing” motto, a Creative Showcase to incorporate the Integrated Marketing Communications minor, and a networking session connecting national and local companies with aspiring marketers.

Register on Eventbrite to receive a printed name tag at the event!

Also, say you’re “Going” on Facebook and invite friends.

For inquiries about our upcoming Marketing Career Conference, please contact Sam Rackwitz or Mason Severe at [email protected].

Event Schedule

8:30 to 9:00 AM  Exclusive Networking Session for AMA Members (PAC Lobby)

9:00 to 10:10 AM  Pitch Competition & Awards, Creative Showcase Awards (Pavilion)

10:10 to 10:45 AM  Keynote Speakers (Pavilion)

11:00 to 11:30 AM  Career Panels:

Goals – Finding your Interests (Gallery)
Preparation – Expanding your Skills (Pavilion)
Success – Standing out in the Crowd (Balcony)

11:45 to 2:00 PM  Networking Session (PAC Lobby)

2:00 PM End of the Event

Career Specific Panels

MCC also features panels of executives from participating companies to field questions and provide students with insight relating to careers. Panel members will highlight careers and how to actively manage career progression at their companies, as well as the importance of personal branding.

The three panels are:

Goals (Where do you want to go / How will you get there?): Any journey or adventure starts with determining what the final destination will be and how to get there. Geared towards first and second year students eager to decide which mountain to climb.


Preparation (What tools do you need?): By exploring industry skills and experiences, students will collect the essential tools for their journey. Oriented towards second and third year students interested in developing their personal brand as they navigate the trail.


Success (How do I reach the peak of my career?): As students commence their marketing careers, staying professionally relevant and maintaining work/life balance become priorities. Targeted towards helping third and fourth year students reach their life’s summit.

Location

We are pleased to provide an elegant venue for our participating companies in one of the premier buildings on the Cal Poly campus, the San Luis Obispo Performing Arts Center. With sweeping views and convenient parking and facilities, the Performing Arts Center makes an ideal location for an exclusive event such as the MCC. Each company will be provided with a table, chairs, and refreshments throughout the event.

Link to Campus Map

Pitch Style Event

Imagine selling potential employers on your capabilities, with only 4 minutes to spark their interest. The 4th Annual Marketing Career Conference Pitch Competition is designed to provide this type of exposure by giving Cal Poly Marketing students a chance to present their projects in a pitch-style competition.

PITCH COMPETITION JUDGES

Creative Showcase

The Creative Showcase Competition allows students to demonstrate the skills learned through the Integrated Marketing Communications Minor and present creative marketing work. Students can submit design work in the form of Logos and Marketing Collateral to be judged by industry professionals. This allows students to impress companies with their skills in design and showcase the immediate value they can bring to hiring companies.

2018 Marketing Career Conference Companies

  • Salesforce
  • Marketing Evolution
  • Gartner
  • Hathway
  • Workday
  • Enterprise
  • News America Marketing
  • Running Warehouse
  • Insight Global
  • Bhava Communications
  • ADP
  • Fastenal
  • Frito Lay
  • Oracle
  • TEK Systems
  • Marketo
  • NetApp
  • Sam Jeffers Foundation
  • ..and more companies to be confirmed in the near future.
2018 COMPANY DESCRIPTIONS